The Collaborative Project inspired by the All-New Peugeot 408 with KLFW 2024 focuses on combining efforts to produce outcomes that are greater than what could be achieved individually. This approach fosters innovation, enhances problem-solving, and leverages diverse perspectives to achieve the project's aims.
The KLFW Designer Search ‘Capturing Allure’ is a fashion quest that draws inspiration from the magnetism that captivates - making something enticing and irresistible.
Luxury, Comfort, Illumination, Futuristic …These elements allow our fashion designers to create weareable garments that resonate with the aesthetic and technological sophistication of the Peugeot 408, translating automotive design principles into wearable art.
PARTIPANTS ARE SEEN HERE ADMIRING THE SHARP LINES AND SCULPTED BODYWORKS
PEUGEOT, BEING AN INVENTIVE BRAND WAS NOTICED BY THE JUDGES AS THEY OBSERVED THE FELINE POSTURE BLENDING SHAPES AND SILHOUETTES
MEET THE JUDGES FOR 2024
L - R
1. Min Luna, Creative Director of Min Luna Creative Agency 2. Andrea Wong, Creative Director and Fashion Stylist, 3. Kak Zai, Fashion Critic, 4. Andrew Tan, Founder of KLFW, 5. E-Ling Cheah, Marketing Manager of Peugeot Malaysia, 6. Kit Woo, Fashion Designer, 7. Syomirizwa Gupta, Fashion Designer
SPECIAL THANKS TO COLGATE MALAYSIA, L’OREAL MALAYSIA, VIDA, MOCCONA AND SENSATIA BOTANICALS.
REGISTRATION BEGINS
CHALLENGE 1: SKETCHING
CHALLENGE 2: DRAPING ON MANNEQUIN
THE FINALISTS OF 'CAPTURING ALLURE' SHOWING AT KUALA LUMPUR FASHION WEEK 2024!